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Sunday, May 24, 2009

HANA a Positive Force For Change - Pricci

"Never before in the history of thoroughbred racing have horseplayers united in such a unique and positive way."

John Pricci via Horse Race Insider has a feature interview with Jeff Platt concerning HANA this morning.

.... What began as a horseplayer rants among several handfuls of people in a chat room at pace advantage.com has become a burgeoning populist movement that’s gaining a voice in the thoroughbred industry.

.... “The pendulum is starting to swing because the industry is becoming aware that the players are aware. At our meetings, we try to settle on a marketing strategy that helps give customers what they want. That’s what we’re trying to do. That’s what the industry should do.”


.... Aside from proving that HANA has the power to make positive change at the bottom line, a more important aspect is that horseplayers are finally getting a seat at the table.

For a history of HANA, and a glimpse at where we want to go, have a look at the piece here.

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