Alert!

Wednesday, March 24, 2010

Winners Bonus Downunder

Yesterday’s Daily Telegraph contained a report by Ray Thomas about a planned 10% win bonus on the NSW TAB for on-course punters.

Whilst there are some questions about how the bonus will be applied, the rumoured initiative – which is odds on to happen if Ray’s mail is true to form – should be welcomed by punters, particularly if it becomes a regular occurrence.

Importantly, the planned bonus suggests that Tabcorp believes that the price of wagering is an important factor for punters. Important enough, they think, to draw punters back to the race track. Surely it can’t be too much of a stretch for racing administrators to recognise that take out rates will influence more than simply who punters choose to bet with – it will also influence what products they choose bet on.


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1 comment:

Scott Ferguson said...

This has long been something I have supported but tracks have been to attached to the 1960s to even try it. What is the advantage of going to the track these days? Unless you are a paddock-watcher, there is very little. All the information and much more is available to you in the comfort of your own lounge room. Tracks deserve to be more than just a 'made-for-TV' venue, but they have to pull their fingers out and do something about it.